Steward Well Advisory

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Steward Well Advisory We partner with families and entrepreneurs to reach their dreams by means of financial literacy! Focusing on what is important to you.

Licensed with the Canadian Institute of Financial Planning:

- Registered Retirement Analyst
- Registered Life Insurance Specialist

My focus is on you and your needs, goals, and objectives. Together we will develop your strategy for today and tomorrow, based on protecting what is valuable to you, reducing debt, and growing your money. My commitment:
Partnering with families and entrepreneurs to reach their dreams. Your strategy for today and tomorrow: protect what is valuable, reduce debt, and grow wealth.

10/28/2026

🚩 **Telltales of Bad Financial Advice — Part 3: Disclosures**

Someone can be personable, professional and great at building trust — but trust shouldn’t replace transparency.

Before working with a financial professional, you should understand important things like:

👉 How are they compensated?
👉 How will your personal and financial information be handled?
👉 What companies or providers do they work with?
👉 Why are they recommending a particular product?
👉 What risks are associated with it?
👉 If you’re investing, have they taken the time to understand your goals, financial situation and risk tolerance?

A good conversation shouldn’t leave you wondering how the relationship actually works.

**Ask questions. Understand the disclosures. Know what you’re agreeing to.**

Because good financial advice isn’t just about the recommendation — it’s also about transparency.

*For general educational purposes only.*



10/26/2026

🚩 **Telltales of Bad Financial Advice — Part 2**

They’re quick to talk… but are they actually listening to you?

If someone jumps straight into recommending a product before understanding your goals, needs and financial situation, that’s a reason to ask more questions.

And if they only offer products from **one company**, ask:

👉 Are there other options available?
👉 How does this compare with similar products elsewhere?
👉 How is this person compensated?
👉 Why is this specific product being recommended to me?

A financial recommendation should start with **understanding you**, not with trying to fit you into a product.

Ask questions. Compare your options. And understand the recommendation before you make a decision.

**Part 3 coming soon.**

*For general educational purposes only. Products, availability and suitability vary by provider and individual circumstances.*


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10/23/2026

🚩 Telltales of Bad Financial Advice — Part 1

Nice charts. Big promises. Fast talking. The “next big investment.” 👀

Social media is full of people telling you where to put your money — but before taking financial advice from someone online, ask yourself:

Who is giving me this advice, what are their qualifications, and what are they actually selling?

A polished video or a confident opinion doesn’t automatically make someone qualified to provide investment advice.

Before making a financial decision, look beyond the content. Check their credentials, understand how they’re compensated, and know whether they’re properly registered or licensed for the advice they’re providing.

When it comes to your money, the source matters.

Part 2 coming soon.

For general educational purposes only. Always consider your individual circumstances and verify the qualifications of anyone providing financial or investment advice.



10/21/2026

Who actually controls a life insurance policy? 👀

It’s not always the person whose life is insured.

A life insurance contract can involve several different roles:

👤 **Owner** — The person or corporation that owns and controls the policy.

🛡️ **Life Insured** — The individual whose life is covered by the policy and who typically goes through underwriting.

💳 **Payor** — The person or entity responsible for paying the premiums.

👥 **Beneficiary** — The person or entity designated to receive the death benefit.

And there’s another important distinction: beneficiaries may be **revocable or irrevocable**, which can affect the owner’s ability to make certain changes to the policy.

The key takeaway? **The owner holds the control.**

Understanding these roles can make a big difference when setting up your life insurance — especially when families, businesses or estate planning are involved.

*For general educational purposes only. Policy ownership, beneficiary rights and contractual provisions can vary depending on the policy and applicable laws.*


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10/19/2026

I'm not asking how much money you make.
Or how much you have in your bank account.
I'm asking how long you could keep paying your mortgage, your bills, and supporting your family.
Losing your job can be difficult. But being financially unprepared can make that situation even harder."

Don't wait until something happens to find out the answer. Understanding where you stand financially is the first step toward being prepared



10/16/2026

Segregated Funds vs. Mutual Funds — what’s the difference? 🤔

They may look similar on the inside, but they can work very differently.

Segregated funds are insurance investment products that can include features you typically won’t find in a mutual fund:

🛡️ Maturity & death benefit guarantees — Depending on the contract, commonly 75% or 100% of eligible deposits.

👥 Named beneficiaries — When properly designated, proceeds may pass directly to beneficiaries upon death, potentially bypassing the estate and probate process.

⚡ Faster distribution — Because proceeds may be paid directly to beneficiaries rather than through the estate.

🔒 Potential creditor protection — In certain circumstances and when specific requirements are met.

But remember: segregated funds are still market-based investments. Your investment value can fluctuate, and the additional guarantees and insurance features generally come with costs.

For people approaching retirement, protecting a portion of the capital they’ve spent years building may become an important part of the conversation.

It’s not just about growing your money — it’s about understanding how you want to protect and use it.

*For general educational purposes only. Guarantees, fees, creditor protection and estate treatment depend on the specific contract and individual circumstances.*



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10/14/2026

Is your TFSA just sitting there doing… nothing? 👀💰

Here’s something many Canadians don’t realize:

A **TFSA is not an investment itself** — think of it more like a shopping cart that can hold different eligible investments.

Depending on the financial institution and the type of TFSA account you have, your options may include:

🛒 GIAs, GICs
📈 Mutual funds
🛡️ Segregated funds
💰 High-interest savings
📊 And other eligible investments

And no — your TFSA doesn’t necessarily have to stay at your local bank.

The important thing is understanding what’s actually **inside your TFSA** and whether it matches your goals, timeline and risk tolerance.

Having a TFSA is great. Knowing how to use it? Even better.

*For general educational purposes only. Investment options, fees and risks vary by institution and product.*


10/09/2026

“This weekend I’m not spending any money.”

Also me: Uber. Drinks. Takeout. Coffee. “It’s just $20.” 😅

Then Monday comes… and suddenly your bank account has receipts. ALL of them. 👀

The problem isn’t always one big purchase. Sometimes it’s all those little “it’s only…” expenses adding up without you noticing.

Your bank account remembers everything… even when you don’t. 😂

Follow me for simple financial tips that can help you make better decisions — **before your next “cheap” weekend.**

*For general educational purposes only.*

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10/07/2026

**Episode 2: Cash Value Inside Permanent Life Insurance — How Is It Taxed?** 💰🇨🇦

Having cash value inside a permanent life insurance policy is one thing. Understanding how you can access it — and the potential tax implications — is another.

Depending on the policy and your situation, there may be different ways to access that value:

👉 Make a withdrawal
👉 Take a policy loan
👉 Use the policy as collateral for a loan from another financial institution

Each option can have different costs and **tax consequences**, which is why understanding the structure of your policy matters.

Generally, life insurance death benefits paid to a named beneficiary in Canada are received tax-free. But accessing the cash value while you’re alive is a different story — and the tax treatment can depend on several factors.

For some people, permanent life insurance may also play a role in a broader retirement or estate-planning strategy.

The key is not just building cash value — it’s understanding **how and when to use it.**

*For general educational purposes only. Tax treatment depends on the policy, how funds are accessed and individual circumstances. Consult a qualified tax or financial professional for advice specific to your situation.*


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10/05/2026

What does “cash value” actually mean inside a permanent life insurance policy? 💰

Not all permanent life insurance works the same way.

👉 **T100** — Generally focused on permanent life insurance coverage and does not build cash value.

👉 **Whole Life** — Depending on the type of policy, it may build cash value and may also receive dividends. The insurance company manages the underlying investments — you don’t choose them yourself.

👉 **Universal Life** — Offers more flexibility and may allow you to choose from different investment options within the policy. That can mean greater growth potential, but also greater investment risk.

The important part? Permanent life insurance isn’t one-size-fits-all. Understanding how each type works can help you determine what actually fits your needs and financial goals.

And what about taxes? 👀
We’ll save that for the next episode.

Follow for more simple financial information to help you make informed decisions in Canada. 🇨🇦

*For general educational purposes only. Policy features, investment options and tax implications vary by product and individual circumstances.*


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Address

101B - 470 Weber Street North
Waterloo, ON
N2L 6J2

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm
Saturday 11am - 3pm
Sunday 11am - 3pm

Telephone

+15198300974

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