14/10/2026
CLIENT NEWS: Our clients over at Wieden+Kennedy SYD teamed up with McDonald's Australia to turn the humble drinks tray into a viral, limited-edition McCafe Drinks Tray. With the first drop selling out in 15 seconds.
Inspired by fans repurposing their cardboard carriers, the team turned an everyday habit into a covetable accessory.
Congratulations to the team for bringing a playful idea to life.