Hershey Financial Advisers, LLC

Hershey Financial Advisers, LLC Experience a better way of living with personalized financial guidance that empowers your family’s financial future.

Our Better Way™ process ensures that every decision we make is rooted in integrity, transparency, and a genuine desire to see you thrive.

You don't need outside financial counsel for every decision.  But a few moments are worth the extra set of eyes:   - You...
10/02/2026

You don't need outside financial counsel for every decision.

But a few moments are worth the extra set of eyes:

- You're about to sell, merge, or bring in a new partner

- A big chunk of your net worth just became liquid or is about to

- You're making a decision your gut says is right, but you can't fully explain why.

None of these mean you're doing something wrong. They just mean the stakes went up.

It's not a fun question. It's an important one.  If you were suddenly out, even for a few months, would your business ke...
09/30/2026

It's not a fun question. It's an important one.

If you were suddenly out, even for a few months, would your business keep running? Would your family know what to do? Would your employees have direction?

Most owners haven't written this down anywhere. A short conversation now can save your family and your team a lot of chaos later.

Ask most business owners about who their partners are, and the IRS never comes up.  But depending on how your business i...
09/28/2026

Ask most business owners about who their partners are, and the IRS never comes up.

But depending on how your business is structured, a meaningful share of every dollar you build already belongs to someone else come tax time.

Entity structure isn't just paperwork, it's one of the few decisions that quietly compounds, for better or worse, every year you own the business. Worth a second look, especially if it's been a while since you checked.

If something happened to you tomorrow, would your business survive the week?  Most owners have never answered that in wr...
09/25/2026

If something happened to you tomorrow, would your business survive the week?

Most owners have never answered that in writing.

Key person risk doesn't just mean the founder it can be a top salesperson, an operations lead, anyone the business quietly depends on.

Insurance is part of the answer. So is documentation, cross-training, and a real continuity plan.

Worth an afternoon of thought before it becomes an emergency.

We hear it a lot: "My kids will figure it out." They usually do, eventually. After probate, after disagreements, after d...
09/23/2026

We hear it a lot: "My kids will figure it out." They usually do, eventually. After probate, after disagreements, after decisions get made under stress instead of with a plan.

An estate plan isn't about assuming the worst. It's about giving the people you love clarity when they need it most.

"Figuring it out" is possible. It's just rarely the cheapest or kindest path.

If your business is heading to the next generation, here are three questions worth asking now, not the week before the t...
09/21/2026

If your business is heading to the next generation, here are three questions worth asking now, not the week before the transition.

- Who actually wants to run this, versus who feels obligated to?

- Does the next generation have real authority, or just the title?

- What happens financially to family members who aren't involved in the business?

Succession isn't just a legal document. It's a conversation and the families who have it early tend to have fewer surprises later.

Estate plans go stale faster than people think. Three signs yours might need a look:   -> A marriage, divorce, or new gr...
09/18/2026

Estate plans go stale faster than people think. Three signs yours might need a look:

-> A marriage, divorce, or new grandchild since it was last updated

-> The business has grown significantly, or you brought on a partner

-> You genuinely can't remember who your executor is

None of these are rare. All of them are reasons to pull the document out and read it again not assume it still says what you think it says.

People ask what "Virtual Family Office" actually means. Fair question. It's not a building or a private jet. It means on...
09/16/2026

People ask what "Virtual Family Office" actually means. Fair question.

It's not a building or a private jet. It means one team coordinating the pieces that usually get handled separately investments, tax, estate planning, insurance so they actually work together instead of contradicting each other.

For a local business owner, it doesn’t just mean fewer phone calls and fewer surprises.

It means coordination that actually computes. You’ve never done this before, and there is value to working with someone who has.

Business owners spend years building a plan for everyone else: employees, the company, even the buyer down the road. Ask...
09/14/2026

Business owners spend years building a plan for everyone else: employees, the company, even the buyer down the road.

Ask the same person about their own personal financial plan, and the answer is often: "I'll get to it after this next stretch."

The business can wait for the right moment. Your own plan can't. Markets, health, and family circumstances don't wait for convenient timing.

Worth carving out time for you, not just the business.

Sell to a competitor or a private equity buyer? We get this question a lot from business owners weighing an exit. A comp...
09/11/2026

Sell to a competitor or a private equity buyer? We get this question a lot from business owners weighing an exit.

A competitor usually pays for synergy and wants to fold you in fast. A PE buyer usually pays for growth potential and wants you to stay and run it for a few more years.

Neither is better. They're just different lives after the sale one where you walk away, one where you keep working. Know which one you actually want before you pick based on price.

Address

120 North Pointe Boulevard Suite 302
Lancaster, PA
17601

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+17172958888

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