06/02/2026
True or false: Americans in March 2026 are applying for fewer mortgages than they were during the Great Recession.
True. And it's not even close.
96 OF THE 100 LOWEST NUMBER OF WEEKLY MORTGAGE APPLICATIONS SINCE 1999 HAVE HAPPENED IN THE LAST 3 YEARS! (according to the Mortgage Bankers Association's Mortgage Application Index)
Yet, unemployment today is a fraction of what it was during the financial crisis.
People aren't staying out of the market because they can't qualify. The market is gridlocked. Here's why. π
1οΈβ£ Millions of homeowners locked in at 3 percent during the pandemic. Selling means giving that up for another mortgage that may have a higher interest rate. So they're not moving.
2οΈβ£ If existing owners aren't selling, inventory can become thin, prices might stay elevated, and buyers wait for something to change.
3οΈβ£ Most are waiting for rates to drop. But when they do, demand may pick up, competition returns, and that window closes faster than expected.
Here's the truth about market timing: it almost never works the way people picture it.
The better question isn't "When is the right time to buy?" It's "Am I financially ready to move when the right opportunity comes?" π
05/29/2026
According to a Fidelity article, for the β25-β26 school year, the average published all-in cost at a 4-year public school for out-of-state students is $45,780, and the average private school costs $60,920.
So, because today is 529 Day (itβs 5/29, get it? π), itβs a good time to revisit one of the most flexible tools for tackling those numbers.
What 529 plans actually do:
π Tax-free growth and tax-free withdrawals for qualified education expenses. State tax treatment will vary, and so will fees and expenses.
π Use them for college, trade school, K-12 tuition, and apprenticeships. A 529 can even repay up to $10,000 in student loans.
π Whether a 529 qualifies for a state tax deduction will depend on your state of residence, as state tax laws and treatment may vary from federal tax laws.
π Superfund up to $95,000 in a single year by using five years of gift tax exclusions at once. But remember if you make nonqualified distributions, earnings will be subject to income tax and a 10 percent federal penalty tax.
π Minimal impact on financial aidβparent-owned 529s are assessed at a maximum rate of 5.6 percent.
Grandparents, parents, aunts, or uncles can contribute.
And starting in 2026, the K-12 annual withdrawal limit doubles to $20,000.
The best time to start was years ago. The second-best time is now.
05/28/2026
Most parents think the last tuition check means game over for college. The data says it's halftime.
50 percent of parents with adult children still provide regular financial support, spending $1,474 a month to do so. That's more than twice what they're putting toward their own retirement.
Here's what "just helping out a little" actually looks like:
β
75 percent of parents aged 45+ are financially supporting at least one adult child, even though over half of those children can meet their own basic needs, according to a 2025 AARP survey.
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42 percent of supporting parents report financial stress. 9 percent have retired early because of it.
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47 percent say they've sacrificed their own financial position for the sake of their kids.
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18 percent say the support could continue indefinitely. They don't see an end in sight.
This isn't about being less generous. It's about being intentional.
Whether your kid just graduated, graduated five years ago, or is still in school, the question is the same: Is your support happening by design or by default?
That's worth a conversation.
05/25/2026
Yes, Memorial Day marks the unofficial start of summer. But let's not forget what this day is really about.
Today, we remember those who gave everything. The men and women who served and never came home.
Some of us knew them. Some of us are here because of them.
However you spend today, take a moment to pause. Enjoy the long weekend, but hold space for what it actually means.
To the families carrying that loss: we honor them with you.
05/21/2026
Cap and gown season is here. π
A BIG CONGRATULATIONS to every graduate walking across a stage this month! π₯³ π₯³
The late nights, the stress, the uncertainty about what comes next have all led to this moment.
To the parents and grandparents in the audience pretending they're not emotional: we get it. β€οΈ
For the new grads, a few things to consider as you start this next chapter:
β‘οΈ Start investing as early as possible, even if it's small. Time is the one advantage you won't get back.
β‘οΈ If your employer offers a retirement plan with a company match, take it. It's free money.
β‘οΈ Build an emergency fund before you worry about investing. Three months of expenses is a good first goal.
β‘οΈ Understand your student loans: what you owe, the interest rates, and when payments start.
β‘οΈ Your first budget doesn't have to be perfect. It just has to exist.
The financial habits you build now will help form the foundation for your future.
Congrats, Class of 2026. π
05/18/2026
Who else has a pet that runs the household? π
May is National Pet Month, and whether it's a dog π, a cat π, or something with scales or feathers, pets have a way of taking over.
They love us unconditionally. They give us so much joy. They are a big part of the fabric of our families.
They also can cost more than we expected, require more preparation than we anticipated, and somehow we'd do it all over again in a heartbeat.
If you have one, or three, or had one in the past, then you know. β€οΈ
Share a pic of your fur baby(ies)! πΆ
05/15/2026
Think you have to start claiming Social Security at 62?
That's a myth that could cost you.
Fidelity recently broke down this common misconception with the facts behind Social Security:
β‘οΈ Claiming at 62 locks in a permanent 30 percent reduction compared to waiting until full retirement age.
β‘οΈ Waiting from 62 to 70 can increase your monthly benefit by approximately 77 percent.
β‘οΈ If you're divorced after 10+ years of marriage and haven't remarried, you may be entitled to 50 percent of your ex-spouse's benefit, and claiming it doesn't affect theirs at all.
β‘οΈ Benefits are based on your highest 35 earning years, not just what you made before 65. Working past 65 can still improve your calculation.
β‘οΈ Once you claim it, that's your benefit, adjusted only for cost-of-living increases.
The decision of when to claim is one of the most consequential decisions when preparing for retirement.
For a benefit designed to last 20, 30, or more years, the math is worth getting right. π
05/15/2026
Are we in a bubble?
It's becoming a common question we hear from clients right now, and it's a fair one.
This chart offers some useful context. It shows forward price-to-earnings ratios for several blue-chip tech names at the peak of the dotcom bubble (March 24, 2000) compared with today's largest tech leaders.
A few observations worth noting:
β’ At the 2000 peak, Cisco traded at roughly 130x forward earnings and Oracle near 120x.
β’ Today's largest tech names, including Microsoft, Apple, Nvidia, and Google, trade at forward P/E ratios in the low-20s to low-30s.
β’ Valuations alone don't determine future returns, and forward P/E is only one of many metrics worth considering. But the comparison is a helpful reminder that not every period of strong tech performance looks the same under the hood.
This isn't a prediction about where markets go from here, it's simply a data point to help frame the conversation. If you'd like to discuss how this fits into your own plan, we're always happy to talk.
05/14/2026
π Cheers to Kyle Thompson on 11 years with Market Street Wealth Management Advisors!
Eleven years of dedication, thoughtful advice, and genuine care for our clients β thank you, Kyle, for everything you bring to our team. We're so grateful to have you with us.
Happy work anniversary! π₯³