11/10/2026
There's a slightly terrifying stage of growing a business where you've technically built yourself a team... but you’re still the only person who knows how everything works and you become the bottleneck.
You know when invoices need chasing, which brand needs what, where the random logins live and the one weird thing that has to happen every month.
Which is fine...until you're ill or decide to go on holiday or simply want five minutes where nobody needs you.
You don't need a 97-page operations manual detailing every click you make, just start with a list of the jobs that happen regularly, the important deadlines and the information somebody else would need if you suddenly weren't available.
Growing the business should eventually buy you some freedom, not make you the single point of failure for absolutely everything.